Marketing and Web Design Frequently Asked Questions
Whether starting a new company or growing an established one, branding and marketing and your online presence and search authority are make-or-break decisions that impact your company’s success. Consequently, it is natural to have a lot of questions about these big decisions.
Learn More and Browse Our FAQ's
FAQ's About Working With Dynamic Wave Consulting
What Services Does "A Full Service" Marketing Firm Like Dynamic Wave Consulting Provide?
Dynamic Wave is a “full service” marketing agency. That typically means we provide more than just individual services such as web design, but rather a comprehensive scope of services for any branding or marketing need. These services include:
- Branding & Brand Consultation
- Web Design and Development
- SEO (Search Engine Optimization) (including Geo-targeting)
- AI GEO (Generative Engine Optimization)
- Marketing & Marketing Consultation
- Graphic Design and Print Graphics
- Videography and Video Production
- Outdoor OOH Advertising & Environmental Graphics
- Signage and Point-of-Sale
- Sales & Presentation Graphics & Development
- Photography & Photo Editing
Why Choose Dynamic Wave?
There are many companies and freelancers that perform web, SEO and marketing services. While no single company is a “best fit” for every company, where we shine and stand apart from our competition falls into 3 main categories.
- Digital Marketing Expertise. With a combined 30+ years of experience, we know how to leverage the right marketing opportunities for virtually any budget. Customers often come to us not knowing why their marketing has been lackluster. We steer them into the right channels and with the right execution for amazing results. We’ve heard countless times that we’re the best agency our clients have ever worked with; or that we got them better results than EVERY other firm.
- Comprehensive Breadth of Service. When a company has different marketing and web and SEO and branding and social media firms, as the saying goes, “too many cooks in the kitchen spoils the broth.” There is great value in having one firm who knows your brand, your market, your message, what works and how to keep all the different aspects of your branding and marketing working as a unified whole.
- Pricing Value. While Dynamic Wave isn’t as inexpensive as hiring a freelancer or small mom-and-pop marketing firm, our pricing typically falls very middle-of-the-road between freelancers and big-name firms. However, the quality of our service and level of expertise and creativity is the best you’ll find anywhere. You simply can’t get better results or representation for the cost of our services.
Is Dynamic Wave Expensive?
“Expensive” is a very relative term. If you ask AI engines what your project would typically cost, you’ll likely see a range of pricing. Dynamic Wave typically falls in the middle of those pricing guides.
(You can see a helpful resource that shows what different website design cost ranges here: https://dynamicwaveconsulting.com/pricing-guidelines/)
So is Dynamic Wave “expensive”? Not compared to the high-end firms out there. However, the quality of our service and level of expertise and creativity is the best you’ll find anywhere. You simply can’t get better results or representation for the cost of our services.
What Industries Does Dynamic Wave Serve?
Many marketing agencies only serve a very targeted niche industry. Dynamic Wave does specialize, but also services a broad spectrum of industries; as the principles of design and marketing are often very similar from one industry to the next.
We do a considerable amount of work in Medical, Trade Service Industries, Financial and Legal firms; and we could be considered leading experts in each of those industries. However, we’ve had amazing success in retail, B2B, B2C, entertainment and countless other types of marketing. No matter your industry, a free consultation will quickly show you the Dynamic Wave Consulting difference in your industry.
Does Dynamic Wave Work With Companies Outside of Philadelphia?
Yes! We have customers all over the country. Web design, social media, SEO and digital marketing work similarly, no matter where a company is located. We build beautiful websites and create powerful marketing plans for companies anywhere. Digital marketing allows us to target national or local search intent for companies anywhere.
When it comes to local PR and expertise in Philadelphia and on the Philly Main Line, however, this is where a local firm can think outside the box and help to build your local brand. Local advertisers love Dynamic Wave for our knowledge of local marketing opportunities and regional experience. Let’s discuss if you need local PR and exposure with Philly-specific opportunities or if platforms like Google Ads or Social Media (which allow regional and national targeting) are the right fit.
Does DWC Work With Startups, Small Businesses or Large Companies?
Dynamic Wave has worked with countless startups, small, mid-sized and Fortune 1000 companies. We pride ourselves on helping companies find the right brand value proposition and market position to grow at any size – and pair that positioning with the right marketing strategies for a company’s budget, whether large or small.
Do We Need to Hire DWC for ALL our Marketing or Individual Projects?
Dynamic Wave is very flexible with our clients. Some clients need a marketing company who does it all and can manage every aspect of their marketing and web needs. Other companies have specific projects, marketing needs or need outsourced CMO services for very specific, specialized or niche areas of marketing. We have marketing packages for single ad campaigns up to custom quotes to manage large, multi-million dollar marketing budgets. Let’s discuss your needs and go from there!
How Do You Measure Marketing Success?
Sometimes marketing success is easy to measure – is it bringing in more revenue than it costs? Other marketing doesn’t necessarily compare dollars-to-dollars – for example, if a company wants to run a campaign to gain Youtube subscribers, that is money spent for a “conversion action”, a channel subscription. Typically, we take time to evaluate a company’s goals and then determine ways to track efficacy, set up conversion goals that measure that efficacy, and utilize data to measure how effectively a campaign is performing.
While all campaigns can measure different goals, all our clients rave about the results! Let’s discuss how we can create a win for your marketing.
FAQ's About Website Design and Development
What Should a Professionally Designed Website Cost?
Websites can be a few simple pages to hundreds of pages or require large online stores or complex coding. So there’s no one-price-fits-all guideline for website costs.
However, we’ve created a helpful guide to help people gauge their website costs by size and complexity here: https://dynamicwaveconsulting.com/pricing-guidelines/)
Dynamic Wave will always help steer customers into a development platform that will meet their budgetary needs as well as technical and functional objectives now and for scalability.
What Size Websites Does Dynamic Wave Make
Dynamic Wave makes ALL sizes of websites for any need! We have built countless simple sites as well as large ecommerce sites to “full stack”, robustly functional sites and full-scale CMS platforms.
Whatever your web needs, we can help you from planning and platform selection to wireframe and architecture to design and buildout. Let’s start planning your project today.
Can You Get Our Website On the First Page of Google?
Dynamic Wave has been called one of the top SEO firms in the Nation by Yahoo Finance and Featured by Forbes as a top SEO company.
Many companies will promise a first-page rank – but they aren’t being completely honest. They may be able to get SOMETHING on the first page of Google – but there are a lot of factors that impact SEO such as keyword popularity and site traffic – and these factors may make it impossible for any company to promise that they can get ANY and EVERY keyword a first-page rank.
What we CAN promise is a great SEO strategy for YOUR company and potential customer search intent. We utilize organic search, Geo-targeted search, Google Map Search, AI search – all to craft custom SEO strategies that work for your company and keywords for top-of-page results that will get results!
What Website Platforms Do You Build? WordPress, Wix, Shopify, Etc?
Dynamic Wave builds beautiful sites in all the major CMS platforms as well as custom-coded builds. Our platform selection depends on our customers’ needs, CMS preferences and budget to create a custom solution that is ideal on every level.
Because we aren’t a one-site-shop, you can trust us to steer you into the right platform rather than try to sell you on something that won’t fit your needs.
Building a sustainable, quantifiable impact for your brand
Let’s catch an unforgettable wave together – winning clients, awards, and revenue for your brand to grow with.
