Case Study: Marketing Success – 53.56% ROI Increase in 1 MONTH for Philadelphia and Regional Service Business, Dr. Leaks

Client: Dr. Leaks, Leak Detection & Repair
Location: 4056 Ridge Avenue, Philadelphia, PA, 19129
Website: www.drleaks.com
Services Performed:
- Marketing Deep-dive Evaluation
- Google Ads Search Engine Marketing (SEM)
- Social Media Marketing
- SEO & Geotargeting
Results at a glance:
Cost per conversion improved by 53.56% over the prior 3 month average JUST IN THE FIRST MONTH of Google Ads Tuning!
In Their Words / Testimonial:
“These guys are geniuses”
Case Study:
This local leak detection and repair company’s marketing had gone dry when a mutual contact introduced us. Dr. Leaks marketing was leaking money and returning very few leads. Their leads target per month was 30 good leads to keep the company’s head above water and the previous marketing company was delivering under 10. They were using one of the “big marketing firms” in Philly – but the results were tiny and the cost was they only big thing they were experiencing. The cost per lead in Google Ads was an average of nearly $300/conversion (lead) in their Philadelphia ads campaigns, which was historically their most profitable. We performed a marketing deep-dive consultation and found MANY ways we could likely improve ads performance; so Dr. Leaks gave us a shot. We began our proprietary ads tuning methodology and the results were DRASTIC!
Within the first month of tuning ads for Dr. Leaks, the average Cost-per-conversion went from $295 down to $137 – that’s a 53.56% improvement in ROI – in just one month! Not only that, the conversions yielded not just the 30 leads/week they needed but over DOUBLE that. When asked about the dramatic turnaround in their business, they reported, “These guys are geniuses.”
While it usually takes us a couple of months to really see drastic improvement in a company’s marketing ROI, it is not uncommon for us to make a big splash like we did for Dr. Leaks right out of the gates. The reality is that not all marketing companies (even the big firms with great reputations) know how to get great and consistently improving results with SEM and Google Ads marketing. Dynamic Wave, on the other hand, sees results like this in every account we take over. Want to find out if we can improve your marketing ROI? A deep-dive consultation like we did for Dr. Leaks is a great way to start. Let’s talk about plugging the holes in your marketing ad spend.